Most importantly, video marketing is delivering results for business where it counts: sales and leads. More than two thirds of B2B businesses surveyed say that video is outperforming other forms of content. Another great reason why all businesses, whether they are B2C or B2B, should be invetsing in video marketing.
Online video is now an integral part of a consumer’s online experience. Within eCommerce, video helps consumers feel confident in their purchases.
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