4 Things to look for in a Website Design Company Article Icon

4 Things to look for in a Website Design Company


 

Creating a new website for your business can cause headaches and angst. There are many details to consider, and it can be difficult to figure out where to start such a large project. A website design and development company can guide you through this complicated process. At Zeekee, a Bell Media company, we implement the latest design and development techniques to ensure your new website meets your expectations and business goals. We also know what makes a website design company worth your time and money.

 

Below, we discuss what you should look for in a website design company and the steps we use to build amazing websites for our customers. 

Step 1: Getting to know you and what you need in a new website

The first and most important step any website design company should take when you come to them is to learn about your specific project and objectives. 

 

At Zeekee, we begin by conducting a Discovery Meeting, where we ask questions and complete a Creative Brief for the project.  Through this series of questions, we can learn precisely what you need and how we can deliver value. 

 

We discuss design preferences, functionality requirements, e-commerce options, content creation, hosting, live chat support, online calendars, customer portals, site-wide searching, and everything else dealing with how the website works, including custom development and API integration. Some of this may sound a bit technical, but you don’t need to know anything about websites to get started - we’ll help you figure it all out. 

Step 2: Designing your new website 

Do you have a logo? Does your existing brand need a little work? First impressions are very important, which is why the design of your new website is crucial. Having a visually appealing website is important, but you must ensure your website appropriately represents your brand and the content on your new website is organized and easy to find. A desirable website design company should have a proven track record for creating great online User Interfaces (UI) and User Experiences (UX).  

 

Zeekee is able to leverage its parent company, Bell Media, and its team of experienced graphic designers throughout the design stage of the process. We start by researching competitor websites as well as sample websites that you like in order to determine the initial design direction. We can start from scratch or evolve your current brand to translate it graphically across all digital mediums with responsive designs. From new logo designs to complete brand books, we help create your company’s new identity. 

Step 3: Staying with you until your new website is live

Any website design company should provide a project manager that specializes in websites to ensure the right assets are collected and to guide you through the design and development stages. At Zeekee, our project managers are there every step of the way, from the initial onboarding meeting until your website is launched. 

Step 4: Providing guidance and support for your new website 

After the development stage is complete, it’s important that a thorough quality assurance check is completed to ensure all aspects of the new website meet search engine best practices. Deficient website development can prevent your new website from ranking when a prospective customer is searching for your business or the services you offer.

 

In addition to quality assurance, it is also a good practice to conduct foundational Search Engine Optimization (SEO) techniques that will increase the likelihood your website will be found by the right people. At Zeekee, we call this practice an “SEO Kickstart” and believe it is crucial for the long term success of any new website.

 

One added service Zeekee offers either before or after a new website launches is basic training on how to update your website. We believe in empowering our customers to manage their new websites through simple text updates, blog posts, and photo or video uploads. By training our customers, website changes can be made quickly and without incurring unnecessary maintenance fees. In the event a customer needs help or requires more complex support, they always have access to our dedicated support team. 

What if I have issues with my new website? 

Technology is constantly evolving, and if a website is not maintained and updated regularly, issues will arise. Few website design companies offer guarantees or warranties on their work. As you search for a company to build your website, you may want to ask about the kind of support they provide after your website is live.

 

At Zeekee, we are proud to offer a Support Desk that sets us apart from our competitors. Our dedicated support team is located in Birmingham, AL, so you’re always talking to someone who’s local and speaks your language (literally) when you need assistance. 

 

Another thing that sets Zeekee apart is our post-launch 30-day warranty. Should you experience any issues with your new website during the warranty period, we will resolve them free of charge, no questions asked. Following the warranty period, we are still here for you with our support team to help you with any of your website questions. 

 


 

Learn more about why you should choose Zeekee, a Bell Media company, for your website design and development

Zeekee’s parent company, Bell Media, is a digital marketing agency headquartered in Birmingham, Alabama. We dedicate ourselves to helping businesses of all sizes grow their presence on the Internet. Through responsive websites, hosting & support, search engine optimization, search engine marketing, custom logo design, and marketing collateral creation, we help our clients stand out from the crowd.

 

Our digital marketing department develops and implements strategies with white-hat best practices in content development, SEO, SEM, email marketing, and social media to help expand your brand's reach online. No matter your needs or company size, our team has the experience, skills, and desire to help your business grow. Contact us today to learn more about how we can help your business.